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If you want more…
One Show 2010, Gold Award Interactive Advertising – Augmented Reality
The BMW Z4 Augmented Reality piece has brought home the bacon again it would seem. This makes me a very happy man.
Well done again to all the team.
More information on the award is here
And more information on the project is here
Also i’d like to say well done to the rest of the team at Pirata for their amazing One Show achievements. A Gold Pencil win in the Corporate category, and a merit in the Other Interactive Media category for the Mclaren website and a merit for Put on a Panto site in the Consumer Websites category. Nice work!