Projection Mapping & James Bond titles. A Long Story…

Seem to have a bit of a thing for projection mapping at the moment. I think i just like idea that is basically clever visual trickery by modern day digital illusionists i guess (in some cases). But my eyes where open to how not new it is all because I got into James Bond film titles recently… A little by accident to be honest.

Here’s a short but logical chain of events. It all started because i liked the new X-Men:First Class titles and did a little research about them.
Here are the X-Men: First Class titles. I just really linked the simple 2D style.

So I read that Prologue films made them, more specifically Simon Clowes, and the influence was the work of a Mr Maurice Binder…
Watch it and get more info here

Now Maurice Binder was the man responsible for the iconic James Bond titles set piece that has now been featured in every single film. That bit where a shiloutte of Jame Bond walk out side profile in a circle as if at the end of the barrel of a gun… and then he turns and shoots at the screen. He was the titles designer for the first Bond film Dr No.

Then a whole conversation was had about how different the Casino Royale titles where to the typical girls and guns style of most James Bond titles.

So on researching more, i found out Daniel Kleinman made them with the help of Framestore. And he was influenced by the work of Richard BrownJohn amoungst others.

And on researching Richard BrownJohn, I realised he was the creator of the Goldfinger titles and they were a perfected version of what he had done for the titles of From Russia With Love.
He whole technique was based on projection mapping typography onto women. In principle the technique is so simple but so good.

This was a really interesting article about him,

BrownJohn had never worked with live action before he made the titles. he hated storyboards and scripts. ‘it is nice just to have an idea and play around with the camera and the lights.’

I’m done on projection mapping now i think. Time to move on…