Photos by Mclean

Lauren Mclean is a food photographer. Food photographers need branding and sites that look good enough to eat i guess. That’s what a food menu ... Read on
Posted in Work, art direction, design, development, interactive direction, user experience |

Pottermore Campaign Launch pt2

this is phase 2 of the Pottermore launch campaign. Released a month after the initial buzz, video reveal, and owl teasers. The executions for this phase involved catching a magical quill. On catching the magic quill you unlock a link to take you to a page only available to a limited number of people who can then register to become one of the first beta users of the Pottermore site.
Posted in Work, animation, art direction, design, interactive direction |

Pottermore Campaign Launch

J.K. Rowling announced the future of the Harry Potter franchise recently. A digital platform called Pottermore. Adam & Eve asked Pirata to help them with the campaign launch. This involved a youtube based announcement, a Google Street view mash-up to reveal the name, a countdown, owls gathering in banners, and a huge 40ft by 35ft video in Times Sq, New York.
Posted in Work, animation, art direction, design, interactive direction, video |

Pirata – Showreel

It's been a long time coming, but here's our showreel.
Posted in News | Tagged , |

Animation: The Tale Of The Three Brothers

This is an animation sequence from Harry Potter and the Deathly Hallows Part 1. It was designed and directed by Ben Hibon. In conjunction with Framestore. The sequence was inspired by oriental shadow puppetry.
Posted in Inspiration |

Connectable things – Sifteo: Interactive Cubes

Connectable, playable cubes that make a game...
Posted in Inspiration, Interesting |

Connecting things can be fun…. Pilleurs de Brume

The future of board games maybe? But not on a board and a lot more expensive than snakes and ladders. You use an iPad and a couple of iPhones. It looks great and all this from 5 students in France. Clever clever people.
Posted in Inspiration, Interesting |

My Toblerone

Taking the art direction Mr Wavish established for the campaign, I created the page designs and animations for this User Generated Content based site for Kraft through Ogilvy.
Posted in Work, design |

Camper: Have a Camper Day

Camper

You can see and play with the weather in a lovely way... Check out more here

Posted in Inspiration |

Video Encoding for iPad using Adobe Media Encoder

Video Encoding for iPad using Adobe Media EncoderSeems to be a bit of a struggle getting the facts on how to encode a video correctly for the iPad using Adobe Media Encoder, especially as there is no Preset. So after a bit of experimenting and research i thought i'd share what i know. As well as a custom Preset file i made that might be useful.
Posted in Interesting | Tagged , , |